Friday, 1 February 2013

Climate PR methods exposed

Thanks to gatekeeper2 for this which I have pasted over:

Here’s a few examples (from memory, the BEST report does not comment on the presentation in any depth but does mention possible exaggeration of the human element.
A few of the deceptive politicised rules of the climate cabal in exaggerating warming and hiding the decline, apart from the obvious attempts to discredit the opposition scientists:
1)    Use the words, “The Planet has been Warming.” Avoid mentioning the fact that this warming is barely detectable at about 0.07 deg C per decade averaged over the entire 20th century but only 0.05 per decade for the immediately past decade.
2)    Avoid scales which show too much detail and use convenient markers (vertical green bars) starting on a low and ending on a high.
3)    State Sea levels are rising but avoid that on average this is around just 1 inch per decade and has been for some time (a little less recently)
4)    Avoid close-ups of the post 1995 period. If forced to show something on this, avoid all averaging lines or markers that would highlight the flat lining or the marginal downward line since 2002.
5)    Concentrate on absolutes, such as the first decade of the 21st century is the warmest in the past 100 years but ignore step trend change that places it on a plateaux during this period with marginal cooling.
6)    Never show the erratic global temperature profile on the same chart as the steady tight sinusoidal increase CO2 profile such as is shown by sceptics on the Friends of Science website.
7)    Cherry pick timeframes that can adopt the years of strong warming occurring between 1970 and 2000 to project back to years before and on into the 21st century to exacerbate apparent warming in what were in fact cooling and flat-lining years.
8)    Terminology: change the language so that the term global warming or climate change are automatically attributed falsely with the invisible ‘catastrophic’ and ‘man-made’ labels.
9)    Instead of sceptics, use the word deniers to falsely and evilly imply holocaust deniers.

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